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small business spotlight: haute coffee
At Blue Seven, we're fortunate to work with and support businesses across a variety of industries. Every once in a while, we like to shine a light on a business that has made an impression on our team. This month, we're featuring Haute Coffee in Concord, Massachusetts. If you've ever stopped into Haute, you know it's more than just a place to grab a cup of coffee. It's the kind of neighborhood spot where customers are greeted by name, baristas remember regular orders, and peo
Jun 19


2025 small business holiday gift guide
Each year, we curate a list of amazing small businesses, makers, and brands across New England – the ones we love working with and gifting from ourselves. This guide highlights thoughtful finds for everyone on your list, from cozy home goods and sweet treats to handcrafted jewelry and local favorites. Plus, enjoy exclusive discount codes from select brands. We’re proud to feature a mix of returning favorites and new discoveries this year, with everything from local artisans
Nov 5, 2025


beyond the main feed: building a successful social media strategy
To have the best chance at connecting with clients, businesses need to meet them where they are: on social platforms. However, you can’t just create a profile and post a few times expecting to see results. True social media success (and resulting brand growth) comes from building and following a strategy that aligns with your specific business goals. Building a social strategy with attainable goals requires careful planning, creation, implementation, and monitoring. That’s w
Oct 24, 2025


seo for local search - how your boston small business can outrank the competition
Boston is more than just a city; it’s a collection of vibrant neighborhoods, each with its own unique character. From the historic brownstones of Beacon Hill to the lively streets of the Seaport, these communities are where you find your local customers. But in a city bustling with over 40,000 small businesses, being a part of the local scene isn’t enough. You need to be easy to find online. This is where local SEO becomes your most powerful tool. It’s not just a buzzword;
Oct 21, 2025


reflecting back on five years of blue seven studio: starting a business at 22 years old
Today is an incredibly special day as Blue Seven Studio celebrates five years in business. Founder and CEO, Renée, spent some time reflecting on the journey to five years.
May 22, 2025


national small business month 2025: tips, impact & how to get involved
In honor of National Small Business Month, we’re celebrating the builders, doers, and risk-takers growing local economies and shaping communities. Every May, National Small Business Month gives us a chance to pause and recognize the entrepreneurs who make our communities stronger, more innovative, and more personal. For us at Blue Seven, it's also a moment to reflect on how small businesses are not only the heart of our client work—but the reason we exist. So, why does supp
May 7, 2025


our year in review
As we step into 2025, we’re reflecting on some of the standout campaigns and projects that defined 2024. This past year was filled with creativity, collaboration, and impactful work that made a difference for our clients and their audiences. Here are some of the highlights from our team: Lily’s Picks Lee Real Estate’s Holiday Small Business Campaign Supporting Lee Real Estate in spotlighting Nantucket's local businesses during the holiday season was a truly rewarding experien
Jan 2, 2025


2023 small business holiday gift guide
We've curated a collection of unique and thoughtful gifts from local businesses that are sure to make your holiday shopping a breeze.
Nov 2, 2023


we are women’s business enterprise national council certified!
We Are Women’s Business Enterprise National Council Certified! Nantucket Island Marketing (NIM) is extremely happy and proud to announce we are officially a certified member of Women’s Business Enterprise National Council (WBENC) as of November 2022! Our founder and CEO, Renee Perkins, has felt passionate about leading a team primarily compromised of women since our inception in May of 2020, and as an organization, we are thrilled to be a part of such a reputable, resourceful
Jan 4, 2023


2022 small business holiday gift guide
We’re all about supporting small this holiday season! We have put together a gift guide with the most amazing small business products...
Nov 1, 2022


7 marketing mistakes to avoid in 2023
Don't make these marketing mistakes when 2023 begins! If you want to have a successful year, grow your business, and crush your marketing...
Oct 31, 2022


september small business feature: abigail fox designs
Old Greenwich, CT & Nantucket, MA Tell Us About Your Business: I started my business as a jewelry designer selling wholesale and retail. First I had a small studio space where I made jewelry and could see clients, and after about a year I decided to open our current space in Old Greenwich and brought in more pr. How Did You Get Started?: Abigail Fox Designs was started in 2008 in Old Greenwich CT. We opened our second store in 2015 in Nantucket, MA. Abigail Fox is a curated c
Sep 1, 2022


august small business feature: tp bookkeeping
South Shore, Massachusetts Tell Us About Your Business: We are a full-service bookkeeping and small business advisory firm located on the South Shore. We work with restaurants and service-based businesses in the creative and consulting fields. Tell Us About A Recent Accomplishment In Your Business: Adding 4 new fantastic TPB clients to kick off Q3. I'm so honored to work with so many fantastic small business owners. What Advice Do You Have For Someone In The Beginning Stages
Aug 1, 2022


five seo secrets for better website ranking
Your business's website is the heart of your online marketing and you want people to be able to find it. But sometimes, it seems like no matter what you do, Google and other search engines think you're invisible. It's time to focus on SEO. What is SEO? SEO stands for Search Engine Optimization and is the practice of creating and optimizing relevant, authoritative content to help visitors find answers to their questions and solutions to their problems. At its core, good SEO is
Jul 25, 2022


june small business feature: leni boutique
Ipswich, MA Tell Us About Your Business: Leni Boutique is a sister-owned Online Woman's Clothing Boutique. When we were in the process of...
Jun 1, 2022


5 things every small business website needs
Is your website working for you? It should be one of the hardest working parts of your business. It takes about 50 milliseconds (that’s...
May 20, 2022


may small business feature: yummy mummy bakery
Westborough, MA Yummy Mummy Bakery is a bakery specializing in brownies, custom cakes, cupcakes, cookies, cake pops, and so much more!...
May 1, 2022


april small business feature: wsamnipat
Boston, MA Wsamnipat is a small online craft business specializing in handmade goods. Tell Us About Your Business: A small craft business...
Apr 1, 2022


why paid google and instagram/facebook ads are essential to growing your business
Paid Advertising is essential to growing your business. It is an incredible way to boost your business and help you grow in numerous...
Mar 4, 2022


march small business feature: martha's vineyard coffee company
Martha's Vineyard Martha's Vineyard Coffee Company is a small batch specialty coffee roasting company providing locally sourced and quality coffee. They are located on Martha's Vineyard where you can find their coffee at multiple locations! Tell Us About Your Business: We are a small batch coffee roasting company located on the island of Martha’s Vineyard. We have a commitment to sourcing only the finest specialty grade coffee. Our goal is to develop personal relationships wi
Mar 1, 2022
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