Nantucket Magazine
CASE STUDY
Read more about our work
with Carlisle House Inn
Nantucket Magazine
Nantucket Magazine teamed up with Blue Seven as their trusted outsourced marketing agency, seamlessly operating as their dedicated marketing team. With a well-established foundation in place, Nantucket Magazine recognized the value of our expertise in maintaining their audience engagement and optimizing their marketing strategies. This collaboration has propelled Nantucket Magazine to achieve remarkable growth through a comprehensive social strategy.
Challenge
Nantucket Magazine
Prior to partnering with Blue Seven Studio, Susan’s website served primarily as a portfolio and did not include e-commerce functionality. This limited the gallery’s ability to convert online interest into sales. The goal was to transform her digital presence into a fully shoppable platform while building visibility through paid and organic channels.
THE SOLUTIONS
Website Redesign & E-commerce Integration
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Rebuilt Susan’s website from a static portfolio into a fully functional e-commerce experience
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Implemented seamless product pages, checkout flow, and mobile optimization to make purchasing easy for collectors
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Highlighted Susan’s artistry while prioritizing usability and conversions
Email Marketing
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Designed branded campaigns to announce new collections, promote seasonal favorites, and highlight gallery news
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Ensured a cohesive look and feel aligned with Susan’s visual identity