Stefan Castellucci Design
CASE STUDY
Read more about our work
with Stefan Castellucci Design
SERVICES
KEY HIGHLIGHTS
In just 6 months our team generated:
37.5K+
Instagram views and a 24.9K+ reach through organic social media content.
175%
Increase in website clicks through Google Business Profile.
55%
Increase in clicks through organic search on Google
10K
More than 10K TikTok video views through strategic short-form video content.
1200+
Over 1,200 website sessions driven through direct, organic search, and organic social traffic.
Stefan Castellucci Design partnered with Blue Seven Studio to refine and elevate the brand’s digital presence across social media, SEO, and content strategy. Stefan’s work already carried a strong point of view architecturally and aesthetically, but the goal was to translate that vision into a digital presence that felt equally intentional, editorial, and personal.
As a Boston-based architectural and interior designer working across highly customized residential projects, it was important that the content reflected not only the finished spaces, but also Stefan’s perspective, process, and personality behind the work.
Challenge
Our client needed a digital presence that reflected the same level of sophistication, expertise, and intentionality found throughout the work itself. While the brand had a strong architectural point of view and referral-based reputation, there was an opportunity to strengthen visibility online through more strategic storytelling, consistent social media content, and improved SEO optimization.
The challenge was to create content that felt elevated and authentic to Stefan’s voice while also increasing discoverability through organic search, improving website performance, and positioning the brand more competitively within the luxury architecture and interiors space.
THE SOLUTIONS
ALL RESULTS
Within the first 6 months of working together, the strategy led to measurable growth across multiple platforms:
24.9K+
Instagram reach
173
173 new Instagram followers gained organically
10K
TikTok video views
1,209
website sessions generated
55%
Increase in Google search clicks
322%
Increase in Google search impressions
175%
Increase in website clicks from Google Business Profile
I truly couldn’t be happier with Blue Seven Studio. They care so much about what they do, and because they match my level of passion, working together feels easy, fun, and genuinely exciting. A lot of the marketing side of things goes right over my head, but they are always so patient, taking the time to explain everything clearly and making sure I feel comfortable and confident every step of the way.
They’re incredibly organized, thorough, and always punctual. What I appreciate most is how openly they listen to my feedback—they take direction with enthusiasm and are always willing to adapt and improve so that my voice and perspective are always front and center.
On top of all that, they’re just really kind, thoughtful people, which makes the whole experience even better. I’m beyond thrilled with this team and can’t recommend them enough!
Stefan Castellucci
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