


McManus Realty
CASE STUDY
Read more about our work
with McManus Realty
SERVICES
THE RESULTS
900%
Increase in organic search visibility after 2-3 months
Site appearing for High Value Searches:
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“Martha’s Vineyard homes for sale”
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“Martha’s Vineyard real estate”
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“Martha’s Vineyard realtor”
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“Houses for sale on Martha’s Vineyard”
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“Martha’s Vineyard real estate for sale”
$1.15
Average CPC
15.68%
Click-through rate (CTR)
We partnered with McManus Realty Group, a Martha’s Vineyard based real estate agency known for its deep local expertise and personalized client service. Our collaboration focused on three key areas: paid advertising on Google, SEO and ongoing website management. Our goal was to increase qualified traffic, improve search visibility, and ensure a seamless online experience for prospective buyers and sellers.


Challenge
Their website primarily surfaced only for branded searches (e.g., company or agent names) or a limited set of rental-related terms. This restricted broader visibility and limited their ability to attract qualified traffic from prospective buyers and sellers.

