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Jamie Freedman

CASE STUDY

Read more about our work
with Jamie Freedman

SERVICES
KEY HIGHLIGHTS

In just 6 months, our team generated...

26,850%

Increase in Instagram followers, leading to 539 new followers.

937%

Increase in reel engagement through short-form video strategy

62K

Launched and scaled Jamie’s TikTok account from zero to 62K+ video views with strategic short-form content.

200%

Increase in Google Business Profile call clicks

Jamie Freedman is based on the South Shore of Massachusetts and is a real estate professional specializing in luxury residential properties throughout Greater Boston and the South Shore communities. Jamie partnered with Blue Seven Studio to build and elevate a cohesive digital presence that reflected Jamie’s reputation within the South Shore real estate market.


While Jamie already had a strong network and reputation through her real estate career, there was an opportunity to create branding and content that felt more intentionally tied to the South Shore communities she serves. The goal was to position Jamie as more than just a real estate agent… but as a trusted local expert and lifestyle-driven voice for people exploring the South Shore as a place to build their forever home.


In addition to ongoing content creation and marketing strategy, our team also developed Jamie’s branding identity to create a cohesive visual presence across her website, social media, and marketing materials.

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challenge

Jamie already had strong local relationships and market expertise, but there was an opportunity to create a more recognizable and consistent digital brand presence across platforms. The challenge was balancing luxury real estate marketing with authentic, lifestyle-focused storytelling that reflected both Jamie’s personality and the communities she serves.

At the same time, the brand needed a more cohesive visual identity and content strategy that would help increase visibility, strengthen engagement, and position Jamie more competitively within the South Shore real estate market.

THE SOLUTIONS
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branding
  • Our team worked closely with Jamie to develop a cohesive brand identity that felt elevated, approachable, and reflective of the South Shore luxury real estate market. The goal was to create branding that felt polished and recognizable while still maintaining the warmth and personality that defines Jamie’s client relationships.

  • This branding work helped establish a stronger visual foundation across social media, marketing materials, digital platforms, and overall brand messaging, creating a more consistent and professional presence online.

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organic social
  • Our team developed a content strategy centered around luxury real estate, local lifestyle storytelling, and personality-driven content. Rather than relying solely on listing graphics, we introduced a more dynamic mix of educational content, market insights, behind-the-scenes moments, community-focused storytelling, and short-form video content.

  • This helped create a more engaging and recognizable digital presence while strengthening audience connection and increasing visibility across Instagram, Facebook, TikTok, and YouTube.

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photography & videography
  • To support the overall marketing strategy, our team developed an ongoing photography and videography approach focused on creating content that felt polished, approachable, and locally connected. Rather than relying solely on traditional listing imagery, the goal was to showcase both the properties themselves and the lifestyle that comes with living on the South Shore.

  • We captured a mix of luxury listing photography, lifestyle content, community-focused visuals, and short-form video walkthroughs designed to strengthen Jamie’s presence across social media and digital platforms. This helped create a more recognizable and engaging brand presence while supporting audience growth and overall content performance.

ALL RESULTS

In just 6 months, our team generated...

26,850%

Increase in Instagram followers, leading to 539 new followers.

631%

Increase in Instagram reach

487%

Increase in overall Instagram engagement

937%

Increase in reel engagement through short-form video strategy

255,233%

Increase in Facebook page impressions

200%

Increase in Google Business Profile call clicks

212

Google Business Profile interactions, including calls, website clicks, and direction requests from prospective clients. 

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